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Veterans of the industry, the founding team members are recognized as experts and leaders in the field by clients and competitions alike.

Pulp Strategy is led by a strong and highly experienced management team, supported by a group of experienced professionals who include planners, business managers, creative directors, Marketing consultants, Brand activation specialists, logistics managers channel supervisors, Web Designers, Social Media developers, auditors, visualizers, writers, technical production & audio visual experts.

With 76+ Years of industry experience in delivering award-winning campaigns for global consumer super brands & leading brands in India, we strategists have demonstrated expertise across industries including that of Media and Entertainment, Online, FMCG, Telecom, White Goods, Personal Care, Finance, IT, Retail, Liquor & Beverages, Automobiles, Pharmaceuticals, Travel and lifestyle amongst others.

Headquartered in Delhi, the company’s business network extends to Mumbai, Bangalore, Hyderabad, Kolkata and Chennai in India, with international associate offices in the UK, Australia, USA, Thailand, Singapore and The UAE. Our India Execution network extends to over 2300 towns and cities across 21 states,

Numbers talk! We let the numbers do the talking for us. Much like we like to let them speak up for the success of our campaigns!

The Number of times our founding members have been on the Jury of The industry's leading Global recognition programs.
Years of industry experience, delivering award-winning campaigns for global consumer super brands & leading brands in India.

Ms. Ambika Sharma,
Strategist - Managing Director & CEO

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Mr. Raj Vikram Singh,
Strategist - Cost Optimization & Finance


Mr. Anuj Agarwal,
Strategist - Planning & Communication

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Ms. Ambika Sharma,

Strategist - Managing Director & CEO

Ms. Ambika Sharma | Strategist

A thorough bred marketing professional with an experience of 15+years, in new age marketing, in the Brand Activation Industry. Her expertise includes medium identification, ROI Maximization, facilitation, planning, and implementation of consumer experience based business solutions for brand marketing dilemmas with an in-depth understanding on traditional and new media in the context of the Indian consumer subsets. With skills that include strategic planning and communication, new / alternate media, and creative communication. She specializes in integrated planning and activations for brands.

An opinion leader for the activation Industry in India, she has been on the PMAA & The MAA Globes Jury panel since the year 2008. On the INDIA Advisory council for the World Brand Congress in 2009 Ms. Sharma also took charge for the Promotional Marketing Awards of Asia in 2009 as the Zonal Director for India. PMAA (The Promotion Marketing Awards of Asia) recognizes the very best Promotion Marketing excellence and mastery, throughout Asia with a participation of 16+ countries. Amongst the senior most professionals in this nascent industry, with numerous personal milestones she was recognized as Young Achiever Of the Year at the CMO Asia Awards 2011 & Marketing Professional Of the Year at the CMO Asia Awards 2011 for Excellence in Branding and Marketing. In 2010 Ms. Sharma was recognized as the Young Achiever of the Year | Awarded at the Global Awards for excellence at the World Brand Congress 2010, and "INDIRA SUPER ACHIEVER AWARD" 2010 | Conferred upon outstanding professionals who have had tremendous achievements in their respective fields.

"Star Youth Achiever Award" awarded by Global Youth Marketing Forum 2010, the award recognizes and highlights the commendable performance by an individual in the fields of marketing, advertising, public relations and branding with focus on the youth.

Bringing on board extensive and well-rounded experience having begun her career in field operations in 1996, She was previously the Chief Operating Officer for Jagran Solutions (a unit of JPL). Ms Sharma joined JPL in April 2005 and started Jagran Solutions, as an agency specializing in activations. Her Career path has seen her with Organizations like Encompass (A WPP Company) And Kidstuff (A Mudra Group Company). Ms. Sharma holds an Hon’s Degree in English Literature. A trained software Professional she holds a postgraduate degree in Mass communication. A recognized and respected name in the industry Ms Sharma is a published author of articles in leading business and trade magazines.