Brief:
Medical India Treatment facilitates unparalleled medical treatment for all who are settled offshore seeking world class healthcare services in India. The objective was to increase ROI through a better structure and SEO friendly website, enhancing the user experience and generating leads in the overseas markets of US, South Africa, Middle East.
Solution:
The website was built on WordPress as the CMS. At the frontend HTML5, CSS 3, Javascript, and Jquerry were adapted. The content on the website was refurbished making it SEO friendly. The keyword density was increased by adding relevant keywords like Medical treatments in India, Hospitals in India, Multispeciality hospitals in India etc. The meta tags, header tags and alt tags were inserted on to relevant pages such that SEO keywords can be targeted and ranked on the search engines. On page and off page analysis was done for the website so as to generate backlinks and improve website performance.
Results:
The treatment pages ranked higher on search engines. The resultant search with high density key words, meta tags, header tags and alt tags optimized the existing site. The SEO friendly website enhanced the user experience and generated leads in the overseas markets. Treatment pages of the website started ranking on the top page of the search engine.